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How to Market Your House as a FOR SALE BY OWNER

Updated: Sep 20, 2023

In this fast moving Central Pennsylvania real estate market you start to see a lot of “For Sale By Owner” and “House for Sale” signs posted in yards across the Susquehanna Valley. In my opinion there is a lot of responsibility that goes along with selling a property that should be common knowledge but is often overlooked.


  1. Marketing:

    1. Writing Effective Ads Tips on how to make the phone ring with more buyer calls. Like supply and demand, the more buyers you have for something, the more it could sell for. It is good to know if you should word your ad “House for Sale in Mount Carmel”, “For Sale By Owner in Lewisburg”, “3 bedroom 2 bath in Mifflinburg”. There are psychological factors that determine the best way to present your product for sale.

    2. Advertising Budget Planner Rate sheet for planning local advertising. How to calculate total ad costs based on average market time and weekly rates.

    3. Answering Inquiries Tips on how to convert ad calls, sign calls and internet inquiries into showings.

    4. Preparing Your Home For Showing And Sale Tips on how to present your home in the best light to prospective buyers, and information to have ready to answer buyer questions.

    5. Pricing Strategy Analysis A series of questions designed to help you arrive at an attractive market price.

    6. Vendors to Call A list of who you will need to call to complete a sale and what each vendor does for you.

    7. Guest Registry

    8. Caveats A list of things to look out for to avoid legal entanglements.



For Sale by Owner can be a challenging task but with the right knowledge it can be a safe and legitimate way to sell your home! If you are are selling your home in Selinsgrove, Lewisburg, Mifflinburg, Shamokin Dam, Danville, Mount Carmel or just about anywhere in Central PA please stay tuned as I continue with this series to cover all of the aspects of the House for Sale and For Sale By Owner Process!




Sell My House Mt Carmel PA
Sell My House Mount Carmel PA


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